Rust Proofing is good.
Best done when the car is being assembled, or at least new.
Or
When you tear it apart for a restoration project.
There is some cool stuff out there that converts and seals rust POR-15
Avoid the drill & fill guys.
They put a S**t load of new holes in every place to inject the rust proofing, coating everything including the window regulators, motors, filling drain weep holes and sealing in a load of dirt